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About Us

As a leader in the dental industry, Whip Mix is committed to leveraging its technical expertise and manufacturing excellence into practical solutions for dental professionals. Our love for the customer creates a relationship-driven business model that ensures the success of all of our global partners.

Join Us

Today, more people like you are looking to work for a company that offers real opportunities for personal and professional growth. We invite you to take a closer look at Whip Mix, a leader in the dental industry and a long time champion of employee career paths.

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Why Whip Mix

Our Value Propositions

Loyalty
To the customers we love, the team members we cherish, the suppliers we value, and the community and environment we share.
Passion
For the industries we serve, the company we represent, and the jobs we do.
Integrity
In the promises and products we make.
Versatility
For the future we face.

ASIST

The Whip-Mix Proven Process

Assess
  • Together we evaluate that your needs align with our capabilities and resources.
Solve
  • We present solutions that best fit your needs and strengthen our growing relationship
Implement
  • We promptly provide the training, resources, and materials to ensure your success
Support
  • As a team we are committed to making it right through continuous coaching and education to foster the growth of our professional relationship.
Teach
  • The Whip Mix family is dedicated to evolving with the latest technologies and market trends so we can instill best practices to ensure ideal results.

Meet the Whip Mix Team

Leadership
Sales Team
Technical Support
Anne Steinbock
CEO

Anne Steinbock is the Chief Executive Officer and a third generation family member to lead Whip Mix Corporation.  In previous Sales and Marketing positions, she spent much of her time listening to customers. Now as CEO, she continues to focus on customer needs and to provide practical solutions.  With over 35 years of experience at Whip Mix and in the dental industry, Anne has an appreciation of the company’s rich history and by continuing to embrace new technologies, she is leading the company to be successful in the future.

Jim Myers
President

Jim Myers

President

Jim Myers joined Whip Mix in 2001 as our Vice President of Manufacturing.  In 2012 he was appointed President and has helped move the Company into Digital Dentistry.  Prior to Whip Mix he managed manufacturing and operations in the automotive industry and also in pharmaceutical packaging.  Jim has a diverse educational background in engineering, business management, lean manufacturing, and supply chain management.

Scott Frasure
Chief Financial Officer
Brian Knopf
Senior Vice President of Technical Services

Brian Knopf

Senior Vice President of Technical Services

Brian joined Whip Mix in 1993 as R&D Director and as a member of the senior leadership team. He has a B.S. in Chemistry and a Master’s in Business Administration.  Before joining Whip Mix, Brian worked as an Analytical Chemist for a consulting engineering firm and as Chief Chemist/Lab Manger for an aerospace and medical device manufacturing company.  Currently he is Sr. V.P. Technical Services and supports Chemical Research & Development, Engineering and QA/Regulatory activities.

Rick Brown
Vice President Operations

Rick Brown

Vice President Operations

Rick Brown is the Vice President of Operations at our Louisville, KY and Ft. Collins, CO facilities. Throughout his 16 years at Whip Mix, Rick has been a consistent action oriented and effective leader. His responsibilities include Manufacturing, Supply Chain Management, Project Management, and Facilities Management. Prior to Whip Mix Corporation, Rick worked in the finance and the tier one automotive industries. He has a B.A. in Economics and Sports Medicine and a Master’s in Business Administration.

Larry Edlin
Vice President Sales

Larry Edlin is the Vice President of Sales for Whip Mix. He has over 28 years of sales management experience for both domestic and international markets. Larry has worked with both dealer networks and direct sales strategies and international manufacturing operations.

Patrick Higgins
Vice President of New Business Development and Marketing

Patrick Higgins

Vice President of New Business Development and Marketing

Patrick Higgins joined Whip Mix in 2019. Before joining Whip Mix Patrick worked as the President of an Agricultural publication and as the Senior Vice President of Sales in the packaging industry. Currently he is the Vice President of Marketing and New Business Development helping move the company into Digital Dentistry.

Margaret Overmeer
Director Technical Support & Customer Relations

Margaret Overmeer

Director Technical Support & Customer Relations

Margaret Overmeer is the Director Technical Support and Customer Relations at Whip Mix Corporation. Margaret has a bachelor’s degree in Marketing & Sales, and she began her career at Whip Mix in the International Department. After 40 years of service and support experience, she was promoted to Customer Relations Director. As Whip Mix moved into digital dentistry, managing the technical support team was added to these responsibilities. “I have always been a service-minded individual. My true belief is that we succeed when our customers succeed, so helping them to be successful is a passion and a priority for me. It is also one of our core values at Whip Mix.” Margaret’s greatest joy is spending time with her husband, children, grandchildren and Boxer puppies, but reading mystery novels and DIY projects are a close second.

Larry Edlin
Vice President Sales

Larry Edlin is the Vice President of Sales for Whip Mix. He has over 28 years of sales management experience for both domestic and international markets. Larry has worked with both dealer networks and direct sales strategies and international manufacturing operations.

Chris Frye
Digital Sales Manager

Chris Frye

Digital Sales Manager

Chris has been a product specialist for over 18 years. In 2012, he became involved in the 3D printing industry, helping clients understand the complexities of printing and how it can help their companies. He is knowledgeable in all forms of 3D printing, having been associated with Stratasys, 3D Systems and Asiga.

Pete Kazunas
International Sales Manager

Pete Kazunas

International Sales Manager

Peter Kazunas is the Manager of International Sales for Whip Mix. Pete is a native of Louisville, KY bringing to our customers and partners extensive experience in international markets, expanding business segments, and fostering strong relationships with dealers and distributors. Pete has lead sales, marketing, logistics and distribution functions across multiple industries. Prior to joining Whip Mix, Pete spent the last 12 years living in New Orleans, LA where he served as CEO of the leading manufacturer and distributor of heavy industrial mooring and lifting products serving the transportation and oil and gas industries worldwide. Prior to his tenure as CEO, Pete was Senior Vice President of Commercial and Logistics operations at the largest inland marine barge transportation company located here in Louisville, KY. Pete is honored to be part of the Whip Mix family, “I am excited to support our dealers providing them the tools, products and service needed to help them grow while expanding the Whip Mix presence internationally”.

Bryan Murphy
North America Sales Manager

Bryan Murphy

North America Sales Manager

Bryan Murphy is currently the North America Sales Manager at Whip Mix Corporation and has been working with the distribution channel for over 40 years. He is the distributor’s liaison focusing on the needs of the customers in building channel specific programs to help their business goals.

James J. Robinson, C.D.T.
Manager of Professional Relations, Education and Government Sales

James J. Robinson, C.D.T.

Manager of Professional Relations, Education and Government Sales

Jim is the Manager of Professional Relations Education and Government Sales for Whip Mix and a retired Air Force Senior Master Sergeant serving more than 22 years of active duty. He is a Certified Dental Technician (C.D.T.) with his certification being in Crown and Bridge.

Jim has lectured extensively domestically and internationally on Occlusion and Articulation and is a lecturer and hands-on trainer for the Dawson Academy.

Sherri Weatherby
Territory Sales Manager

Sherri Weatherby

Territory Sales Manager

Sherri Weatherby is a Territory Sales Manager at Whip Mix. She focuses on sales efforts of the Whip Mix and Dental Technology Solutions products and services in the south eastern half of the United States. Sherri has over 25 years in the dental industry as a lab technician, retail, direct and manufacturing sales.

Cassandra Dombrowski
Territory Sales Manager

Cassandra Dombrowski

Territory Sales Manager

Born and raised in Michigan, Cassandra graduated from Ferris State University with her Bachelors in Health Sciences and Dental Hygiene, propelling her into the world of dental health and sales. After her dental hygiene experiences in Michigan, Cassandra moved to Dacula, Georgia where she transitioned into the corporate dental world. In February of 2018 she moved to Louisville, Kentucky where she continued working in private practice dentistry as a RDH and is ecstatic to have transitioned onto the Whip Mix team as a Territory Sales Manager for the north eastern half of the United States specializing in digital technology.

Tom Houle
Territory Sales Manager

Tom Houle

Territory Sales Manager

Tom Houle is a Whip Mix as Territory Sales Manager for the West Coast. Tom’s 20+ years of experience in technical sales, business development and territory management helps the company’s continued growth in the digital product arena. Tom has been very successful as a Field Sales Rep, Regional Sales Manager and Director, and a CAD CAM Specialist for several well-known dental and dental laboratory products companies. His can-do attitude and his commitment to customers, recognized by countless lab owners and technicians across the country, will ensure his success in his new position.

Shirlene "Charlie" O’Russa
West Territory Manager

Shirlene "Charlie" O’Russa

West Territory Manager

Shirlene (Charlie) O’Russa, R.D.H. is Whip Mix’s Western Region Territory Sales Manager. Charlie, began her career in dentistry as a dental assistant, then as a dental hygienist. After practicing dental hygiene for 18 years, Charlie started her own business by hosting dental education seminars while working as a Public Relations representative for Delta Dental of Illinois. Ms. O’Russa obtained a degree in Communications with a Minor in Marketing, from Bradley University in 2000. After graduating she started in a sales and marketing position with Dental Arts Laboratory. Charlie joined the Occlusion Division of Water Pik in 2007 where she became the Territory Sales Manager for the Western region of the U.S. She is currently responsible for dental schools located in 22 states. Charlie currently lives in Peoria, Illinois.

Ravage Stryczny
Territory Sales Manager

Ravage Stryczny

Territory Sales Manager

Ravage Stryczny is a Territory Sales Manager for Whip Mix Corporation. Since 1991, she has been associated with the dental field as a Registered Dental Hygienist, a practice manager, and in sales and territory management roles. Her expertise is developing long term relationships with clients and practices to advance the field of dentistry. Ms. Stryczny has a Bachelor of Science Degree from St Petersburg College. She currently travels to and supports major University Dental Schools. Ravage Stryczny lives in Bradenton, FL.

Jim Miller
Territory Sales Manager, VeriONE

Jim Miller

Territory Sales Manager, VeriONE

Jim Miller is a VeriONE Territory Sales Manager at Whip Mix and covers the Western half of the United States. He was raised in Vail, Colorado and attended Baylor University in Waco, Texas where he earned his BBA in Marketing. Jim has held various sales roles throughout his 20 plus year career and also owned a successful children’s sports coaching business with locations in Los Angeles and Houston. He comes to Whip Mix from Vaniman Manufacturing where he was responsible for Business Development and Sales. Jim currently lives in Houston Texas with his wife Christy and their two sons Reese and Cruz.

Bruce Feldman
Territory Sales Manager, VeriONE

Bruce Feldman

Territory Sales Manager, VeriONE

Bruce Feldman has joined the Whip Mix team as a Territory Sales Manager for VeriONE. He joined the USAF right out of high school and was assigned to dental assisting. He ended up loving the field and continued after 10 years of back-office experience. Eventually, he moved into office management, then became a dental sales representative for 8 years, most recently with Henry Schein where he covered the Eastern half of Wyoming.

Bruce loves spending time with his wife Leah and two children Makaylah (11 yrs) and Bruce the 4th (8 yrs). They enjoy camping, magnet fishing, crystal hunting, off-road jeeping, and more. The family enjoys the Florida weather and takes every opportunity to be outdoors.

Stacey Meredith
Senior International Key Account Manager

Stacey Meredith

Senior International Key Account Manager

Stacey Meredith is the Senior International Key Account Manager for Whip Mix. She has worked in sales and account management for 21 years throughout various international markets in the Middle East, Asia, Latin America and Europe supporting our distributors and assisting in our growth in these regions.

Sharon Britt
Technical Sales Associate

Sharon Britt

Technical Sales Associate

Sharon has been a registered Dental Hygienist for over 25+ years and a Technical Sales Associate at Whip Mix since April of 2005. It is her love of talking about dentistry and her continuous desire to help people that motivates her. She is on the phone daily conducting Whip Mix sales business, helping with technical assistance, or sharing information on Whip Mix products to labs, dentists, and dental dealers. She is especially happy when she gets to invite and meet her customers at Whip Mix Digital Courses and Educational Events. Odds are if you live somewhere in the USA or Canada, you’ll soon be hearing from Sharon and having one of those chats with her.

Ron Rosenthal CDT,TI
Technical and Training Manager

Ron Rosenthal CDT,TI

Technical and Training Manager

Ron received his Bachelor of Science in Biology from Ferris State University and his Associate of Applied Science from Dental Laboratory Technology. He has held various technical training and instructor roles with companies he’s worked with. Ron comes to Whip Mix from CIMsystem USA, and Hexagon WorkNC Dental CAM where he specialized in Business Development and Sales opportunities for the company through the technical educational seminars, dental events and trade shows and providing customer support to clients. Ron has a broad knowledge base in Digital Dentistry and shares information with a large global network. Ron lives in Michigan with his lovely wife Christie and their two children.

Evan Kemper, CDT TE
Application Engineer

Evan Kemper, CDT TE

Application Engineer

Evan Kemper, RG CDT TE is an Applications Engineer at Whip Mix. As a Certified 3Shape and Roland trainer, he develops and conducts CAD/CAM equipment & software training, develops CAD/CAM products for Whip Mix and provides technical support/assistance to our digital customers. Evan is a graduate of Lexington, KY’s Bluegrass Community & Technical College in Dental Laboratory Technology and received his Bachelor’s Degree in Computer Science from Transylvania University in Lexington, KY.

William P. Devine, CDT
Sr Technical Support Representative

William P. Devine, CDT

Sr Technical Support Representative

Will Devine, CDT, TE is retired from the United States Air Force and has over 28 years of dental laboratory experience. As a Technical Support Representative at Whip Mix, Will’s primary focus is assisting customers with questions regarding our consumable products and equipment.

Ben Guilford
Technical Trainer and Field Service Quality Engineer

Ben Guilford

Technical Trainer and Field Service Quality Engineer

Ben Guilford is a Technical Trainer-Field Engineer at Whip Mix. He provides installation and training of digital equipment as well as technical support to our customers. Before joining Whip Mix, he worked in the dental laboratory industry for over 20 yrs. specializing in crown and bridge and managing workflows. Ben received his 4yr apprenticeship in plastic injection molding/CNC programming from Tech Mold in Tempe, AZ.

Matthew Davis
Digital Technical Specialist

Matthew Davis

Digital Technical Specialist

Matt is a Digital Support Specialist at Whip Mix. Before joining the digital part of the company, he worked at Excel Orthodontics Lab for 4 years helping to develop the lab’s digital workflow and growing its digital footprint. During his years there, he transformed several analog orthodontic, implant, and sleep apnea workflows into successful digital workflows for the lab. When he started, the lab was using a single 3D printer, but by the time he left, he had fully incorporated three, including printers from Stratasys, Envisiontec, and Carbon. His experience growing the printing part of the business, coupled with his proficiency, made him invaluable to the lab and gave him a wealth of personal digital knowledge. Before he left the business to become a Digital Support Specialist at Whip Mix, Matt trained four of the lab’s employees on 3D printers and 3Shape software.

Kevin Nuzzo
CAD/CAM Technical Support Specialist

Kevin Nuzzo

CAD/CAM Technical Support Specialist

Kevin Nuzzo has been in the Dental field for 20 years now. He has been using dental CAD/CAM since 2004 and is proficient in 3Shape Dental System, 3Shape Denture Design, MillBox, and many other design systems. Kevin has been in technical support for 5 years and enjoys using the wealth of knowledge to help others.

Locations

Our main corporate offices and manufacturing facilities, encompassing over 220,000 square feet, is located in Louisville, Kentucky. Whip Mix West, in Fort Collins Colorado exclusively manufactures the Denar and Hanau lines of Articulators and Face Bows. In addition, Whip Mix maintains a distribution center in Dortmund, Germany to fulfill orders across Europe.

 

EN ISO 13485:2016 Certificate

ISO 13485:2016 MDSAP Certificate

World Headquarters

361 Farmington Avenue
P.O. Box 17183
Louisville, KY 40217 USA

TOLL FREE: 800-626-5651
PHONE: 502-637-1451
FAX: 502-634-4512

Whip Mix Corporation – West

Restorative Oral Health Division
1730 E. Prospect Rd, Ste 101
Fort Collins, CO 80525 USA

PHONE: 970-472-1635
FAX: 970-472-1793

Europe

Whip Mix Europe GmbH
Wißstrasse 26-28
D-44137 Dortmund
Germany

Mike Hegemann
PHONE: +49 (0) 231 / 567 70 8-0
FAX: +49 (0) 231 / 567 70 8-50
mike.hegemann@whipmix-europe.com